Planning ahead for your Sephora points

Sephora USA, Inc. points cannot be transferred and have no beneficiary option — here is what you can do while the account is active

Sephora USA, Inc.

Retail Rewards

sephora.com
Sephora USA, Inc. logo

Sephora Customer Service

HoursMON-FRI 5am-9pm PT, SAT-SUN 6am-9pm PT (phone and chat)

Sephora Customer Service

HoursMON-FRI 5am-9pm PT, SAT-SUN 6am-9pm PT (phone and chat)

(General customer service)

Verified Sep 2026

Because Sephora points are forfeited at death under Sephora USA, Inc.'s terms, the only way to preserve their value is through action taken while the account is active.

How to protect your Sephora points

Here are 6 steps to protect and manage your Sephora points while the account is active:

1
Treat Beauty Insider Points as a use-it-or-lose-it benefit rather than an inheritable asset. They have no cash value, cannot be transferred, and expire after 12 months without point activity, so redeem a meaningful balance while you are able. The published conversions are 500 points for a $10 Beauty Insider Cash discount at any tier, 1,000 points for a $20 Rouge Cash Reward, and 2,500 points for a $100 Rouge Reward, with the Rewards Bazaar running from 50 to 100,000 points.
2
Keep the account active if you want the balance to survive. A single qualifying purchase or redemption resets the 12-month point-activity clock, and the terms list Membership inactivity of more than 12 months among the grounds that may subject a member to Membership revocation, which expires the points outright.
3
Understand there is no beneficiary designation to complete. Membership is limited to one account per individual and is non-transferable, and the Terms & Conditions provide no death or estate transfer path, so nothing can be assigned to a named recipient in advance.
4
Keep Sephora gift cards, eGift card emails, and store merchandise credit cards somewhere your executor will find them, and note the 16-digit numbers and PINs with your records. Those do not expire and carry no inactivity fees, so unlike the points they hold their value indefinitely and pass with the rest of your belongings.
5
Record the account email with your estate planning documents so your executor can identify the account and contact Client Services. Leave the email address, not your password: Sephora's self-closure route runs through the member's own login, and a survivor should go through Client Services instead.
6
Leave instructions to cancel Auto-Replenish orders, any Same-Day Unlimited subscription, and stored payment methods after death so they do not continue billing the estate, and list any Sephora Credit Card separately as a bank account.

Family sharing

Beauty Insider offers no family pooling, household account, or point sharing. The Terms & Conditions limit Membership to "individuals only" and to "one account per individual," and state that "Membership is non-transferable and Membership purchases must be made by the member." Rewards are equally locked down: "All Rewards are non-transferable," and of the highest-value Reward the Beauty Insider FAQs answer directly, "Can I give my Rouge Reward code to someone else? A Rouge Reward is not transferable and may not be sold, transferred or assigned to anyone else. Attempts to transfer the code may invalidate the Rouge Reward." Beauty Insider Cash likewise "may not be altered, sold, bartered or transferred." The only sanctioned way to benefit someone else is to use a Reward to buy merchandise as a gift for them.

Should you save your passwords for your family?

Some people store account passwords so a family member can sign in later. The practice has three practical limits:

  • Two-factor authentication often blocks it. Most accounts require a second factor — a code sent to a phone, an authenticator app, a passkey, or a physical key. A saved password alone frequently does not grant access, and the recovery codes that would are easy to lose or let go stale.
  • It usually conflicts with the platform's terms. Most operators prohibit account sharing and signing in as another person, including after a death. Stored credentials are not the operator's recognized access path, and using them can violate the terms of service.
  • Operators provide other paths. Where an operator offers a designation tool — Apple's Legacy Contact, Google's Inactive Account Manager, a beneficiary designation — that mechanism grants access the operator recognizes. A password manager's own emergency-access or legacy feature passes credentials through a controlled process. Digital assets named in a will or trust give a fiduciary authority under each state's Revised Uniform Fiduciary Access to Digital Assets Act (RUFADAA).

Frequently asked questions

Treat the points as a use-it-or-lose-it benefit, not an inheritable asset. They cannot be transferred or cashed out and expire after 12 months without point activity, so redeem a meaningful balance while you are able. There is nothing to designate to a beneficiary. What does pass is your gift cards and store credit, which do not expire, so keep those somewhere your executor will find them and note the card numbers and PINs. Leave your account email address, not your password, with your estate planning documents, and leave instructions to cancel Auto-Replenish orders, any Same-Day Unlimited subscription, and stored payment methods.

No. Beauty Insider offers no beneficiary designation. The Terms & Conditions limit Membership to individuals and to one account per individual, state that Membership is non-transferable, and provide no death or estate transfer path, so points cannot be assigned to a named recipient in advance. The practical alternative is to redeem meaningful balances during your lifetime and to leave your executor the account email so the account can be identified and Client Services contacted.

Recording that a Sephora account exists, alongside other accounts, gives a fiduciary the information needed to reach the operator through its official process.

Sephora does not offer beneficiary designations, so there is no program-level mechanism for directing points to a specific person at death.

SimplyTrustSimplyTrust Editorial·

Sources

Data sourced from Sephora USA, Inc. primary sources (9 pages reviewed). How we research.

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