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How to protect your Pinterest account while you are alive

There is no way to name a beneficiary or successor on a Pinterest account. Pinterest allows no transfer of the account while the holder is alive.

Pinterest decides requests about a Pinterest account after a death case by case, so nothing in its terms promises a survivor anything; what the account holder sets up in advance is what holds. There is no way to name a beneficiary or successor on a Pinterest account. Pinterest allows no transfer of the account while the holder is alive.

How to protect your Pinterest accounts

1
Download your Pinterest data periodically: Settings, Privacy and data, Request your data, Start request. Pinterest emails a SendSafely download link within roughly 48 hours; keep the export outside Pinterest so the estate can reach it.
2
If your boards have personal or creative value, note that you hold a Pinterest account and which email it uses, so your executor can identify it.
3
Copy the saved boards that matter, such as recipes, design inspiration, travel plans and creative references, somewhere outside Pinterest; they are not transferable through Pinterest.
4
For a Pinterest Business account, add at least one trusted user through Business Manager, so ad accounts, analytics and shared resources do not lose access if the primary account is deleted.
5
If you take part in Pinterest creator or monetization features, record your participation and any outstanding earnings for your executor.
6
Decide whether you would want the account deactivated, hidden but preserved, or deleted, and tell your executor; Pinterest treats the two as different requests.

Naming who acts after a death

Designation

There is no way to name a beneficiary or successor on a Pinterest account. Accounts are non-transferable, and Pinterest offers no delegate access or co-ownership for personal accounts.1

What Pinterest, Inc.'s terms say about sharing and transfers4

Transferring the account or registration

Pinterest accounts are non-transferable, and there is no formal ownership transfer feature for Business accounts either.1

Family plans and household sharing

Pinterest offers no family sharing, delegate access or co-ownership for personal accounts.1

Workspace roles and admin access

Pinterest Business accounts support multiple users through Business Manager roles, which gives some organizational continuity if a team member dies.2

Exporting and backing up data

Only the account holder can access their data, after Pinterest verifies that they are the account holder. A data request is answered with a SendSafely download link to the email on file within roughly 48 hours.3

Sources3

Should you save your passwords for your family?

Some people store account passwords so a family member can sign in later. The practice has three practical limits:

  • Two-factor authentication often blocks it. Most accounts require a second factor — a code sent to a phone, an authenticator app, a passkey, or a physical key. A saved password alone frequently does not grant access, and the recovery codes that would are easy to lose or let go stale.
  • It usually conflicts with the platform's terms. Most operators prohibit account sharing and signing in as another person, including after a death. Stored credentials are not the operator's recognized access path, and using them can violate the terms of service.
  • Operators provide other paths. Where an operator offers a designation tool — Apple's Legacy Contact, Google's Inactive Account Manager, a beneficiary designation — that mechanism grants access the operator recognizes. A password manager's own emergency-access or legacy feature passes credentials through a controlled process. Digital assets named in a will or trust give a fiduciary authority under each state's Revised Uniform Fiduciary Access to Digital Assets Act (RUFADAA).
SimplyTrustSimplyTrust Editorial·

Sources

Data sourced from Pinterest, Inc. primary sources (5 pages reviewed). How we research.

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Pinterest Help Center

Verified Sep 2026

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