Planning ahead for your Pinterest accounts

Pinterest, Inc. accounts cannot be transferred and have no beneficiary option — here is what you can do while the account is active

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Verified Jul 2026

Because Pinterest, Inc. reviews transfer requests on a case-by-case basis, there is no guarantee that accounts will be transferred after death. Lifetime planning reduces dependence on that outcome.

How to protect your Pinterest accounts

6 steps for managing your Pinterest accounts during your lifetime:

1
Download your Pinterest data periodically. Go to Settings > Privacy and data > Request your data > Start request. Pinterest emails a SendSafely download link within roughly 48 hours. Store the export externally so your estate can access it without your account.
2
Note that you hold a Pinterest account and which email it uses if your boards have personal or creative value, so your executor can identify it. Pinterest does not produce data exports on behalf of a deceased user, so account access is the only way the estate can run an export later.
3
Treat Pinterest boards as curation, not assets. Years of saved recipes, design inspiration, travel plans, and creative references are not transferable through Pinterest -- if the content matters, plan to copy it elsewhere.
4
For Pinterest Business accounts: add at least one trusted user through Business Manager so ad accounts, analytics, and shared resources do not lose access if the primary account is deleted.
5
If you participate in any Pinterest creator or monetization features, document your participation and any outstanding earnings for your executor; the public deceased-user policy does not address creator payouts.
6
Decide whether you would prefer your Pinterest account deactivated (hidden but preserved) or deleted (gone within 7 days), and tell your executor. Pinterest treats the two as different requests.

Family sharing

Pinterest accounts are non-transferable. The Terms of Service (Section 2(b)) grant only a "limited, non-exclusive, non-transferable, non-sublicensable and revocable license to access and use the Service." Pinterest does not offer family sharing, delegate access, or co-ownership for personal accounts. Pinterest Business accounts support multiple users via Business Manager roles, which provides some organizational continuity if a team member dies, but there is no formal ownership transfer feature for Business accounts either.

Should you save your passwords for your family?

Some people store account passwords so a family member can sign in later. The practice has three practical limits:

  • Two-factor authentication often blocks it. Most accounts require a second factor — a code sent to a phone, an authenticator app, a passkey, or a physical key. A saved password alone frequently does not grant access, and the recovery codes that would are easy to lose or let go stale.
  • It usually conflicts with the platform's terms. Most operators prohibit account sharing and signing in as another person, including after a death. Stored credentials are not the operator's recognized access path, and using them can violate the terms of service.
  • Operators provide other paths. Where an operator offers a designation tool — Apple's Legacy Contact, Google's Inactive Account Manager, a beneficiary designation — that mechanism grants access the operator recognizes. A password manager's own emergency-access or legacy feature passes credentials through a controlled process. Digital assets named in a will or trust give a fiduciary authority under each state's Revised Uniform Fiduciary Access to Digital Assets Act (RUFADAA).

Recording that a Pinterest account exists, alongside other accounts, gives a fiduciary the information needed to reach the operator through its official process.

Pinterest does not offer beneficiary designations, so there is no program-level mechanism for directing accounts to a specific person at death.

SimplyTrustSimplyTrust Editorial·

Sources

Data sourced from Pinterest, Inc. primary sources (5 pages reviewed). How we research.