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Can you pass on your Microsoft Ads account when you die?

Microsoft reviews requests about a Microsoft Ads account after a death case by case. While alive, the account holder can use authorized users.

Microsoft Advertising, formerly Bing Ads, is the platform a person uses to run search and other ads across Bing, Yahoo, and the Microsoft Search Network. An account is created under, and signs in with, the owner's Microsoft account.

Microsoft decides what happens to a Microsoft Ads account after a death case by case; its terms promise no transfer. While the account holder is alive, Microsoft allows authorized users.

What happens to Microsoft Ads at death

Case by case

A Microsoft Advertising account is created under the owner's Microsoft account, personal or work, so access after a death follows Microsoft's deceased-account procedure, and Microsoft reviews these requests case by case.1, 2

Naming who acts after a death

Designation

There is no beneficiary designation on a Microsoft Advertising account, and Microsoft offers no legacy-contact feature at the Microsoft account level.1

Sources2

Microsoft publishes no process specific to a deceased person's account; the request starts by phone. There is no way to name a beneficiary or successor on a Microsoft Ads account.

SimplyTrustSimplyTrust Editorial·

Sources

Data sourced from Microsoft Corporation primary sources (13 pages reviewed). How we research.

Microsoft Ads customer support

Microsoft Advertising Support (United States)

Hours

Monday-Friday 6:00 AM-6:00 PM PT (chat available 24/7)
Verified Sep 2026

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