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OverviewPreparing your estateWhen someone dies
OverviewPreparing your estateWhen someone dies
SimplyTrust forms
Letter of Instruction
Home→Financial Institutions→North American→Preparing your estate

How to name beneficiaries and fund a trust at North American

Covers 11 insurance accounts — beneficiaries can be updated by phone

North American

Subsidiary of Sammons Financial Group

northamericancompany.com→
North American logo

Life Division — Policy Service

Phone1-877-872-0757
EmailLifeCorrespondence@SFGmembers.com
Mailing Address

North American Company for Life and Health Insurance, Life Division, One Sammons Plaza, Sioux Falls, SD 57193

Life Division — international
1-712-847-1334
Annuity Division — policy service
1-866-322-7069
Annuity Division — international
1-605-269-0436
WebsiteLearn more→

Life Division — Policy Service

Phone1-877-872-0757
EmailLifeCorrespondence@SFGmembers.com
Mailing Address

North American Company for Life and Health Insurance, Life Division, One Sammons Plaza, Sioux Falls, SD 57193

Life Division — international
1-712-847-1334
Annuity Division — policy service
1-866-322-7069
Annuity Division — international
1-605-269-0436
WebsiteLearn more→

Life Division — Claims and Benefits Department

Phone1-800-733-2524
Toll-Free1-877-880-6367
Fax1-877-841-6706
Mailing Address

North American Company for Life and Health Insurance, Life Division, P.O. Box 5088, Sioux Falls, SD 57117 (overnight: One Sammons Plaza, Sioux Falls, SD 57193)

Annuity death claims
1-877-880-6367
WebsiteNotify online→
Verified Jul 2026

For North American policyholders, estate planning comes down to one critical step: making sure the right beneficiaries are named on every policy. Insurance proceeds bypass probate entirely and go directly to whoever is listed—regardless of what a will says. When estate tax planning or controlled distributions are a factor, a trust can be named as beneficiary instead.

Across 11 product types, North American policies vary in how they transfer at death. The sections below walk through beneficiary designations, trust funding options, and which products support each method.

ADDvantage Term Life InsuranceBuilder Plus IULSmart Builder IULProtection Builder IULSecure Horizon IULLegacy Optimizer IULGuarantee Builder IULSurvivorship GIULFixed Index Annuity (FIA)Multi-Year Guarantee Annuity (MYGA)Single Premium Immediate Annuity (SPIA)
1
For a LIFE policy, call the Life Division at 877-872-0757. For an ANNUITY contract, call the Annuity Division at 866-322-7069. Both are open Monday-Thursday 7:30 a.m. - 5:00 p.m. and Friday 7:30 a.m. - 12:30 p.m. central time.
2
Give the policy or contract number and ask for the beneficiary change form for that product. North American does not take beneficiary changes verbally — the phone call only gets you the form.
3
The annuity form can be downloaded directly instead: Annuity Beneficiary change request (8849Z), https://www.northamericancompany.com/documents/d/nacolah-portal/8849z

Required Documents

  • Trust name, date established, and tax ID (EIN or SSN)

Special Requirements

  • Beneficiary changes must be made in writing on the company form; North American does not process them verbally.
  • Only the policy or contract owner (or an attorney-in-fact with the certification form) can change a beneficiary designation.
  • Percentages must total 100%; fractions are not accepted.
  • If no per stirpes/per capita election is made on the annuity form, per capita applies by default.
  • An irrevocable beneficiary designation requires the irrevocable beneficiary's signature and their consent to any later change.
  • JOINT-OWNER ANNUITY TRAP: on a jointly owned annuity, death proceeds are payable on the death of the FIRST owner, and they are payable to that owner's primary beneficiary. If the surviving joint owner is not named as the primary beneficiary, the surviving joint owner is not entitled to the proceeds.
  • On an owner-driven annuity contract, death proceeds are not payable on the death of the annuitant, so no beneficiary designation is needed for the annuitant.
  • A beneficiary designation overrides a will. The will does not control who receives the death benefit.
SimplyTrustSimplyTrust Editorial·Updated July 12, 2026

Sources

  • northamericancompany.com
  • sammonsfinancialgroup.com

Data sourced from North American primary sources (15 pages reviewed). How we research.

Download these North American instructions

Download instructions for the whole estate→

A printable PDF with the steps, required documents, and contact details — verified against North American primary sources. Bring it to the branch or keep it beside the phone.

North American

Subsidiary of Sammons Financial Group

northamericancompany.com→
North American logo

Life Division — Policy Service

Phone1-877-872-0757
EmailLifeCorrespondence@SFGmembers.com
Mailing Address

North American Company for Life and Health Insurance, Life Division, One Sammons Plaza, Sioux Falls, SD 57193

Life Division — international
1-712-847-1334
Annuity Division — policy service
1-866-322-7069
Annuity Division — international
1-605-269-0436
WebsiteLearn more→

Life Division — Policy Service

Phone1-877-872-0757
EmailLifeCorrespondence@SFGmembers.com
Mailing Address

North American Company for Life and Health Insurance, Life Division, One Sammons Plaza, Sioux Falls, SD 57193

Life Division — international
1-712-847-1334
Annuity Division — policy service
1-866-322-7069
Annuity Division — international
1-605-269-0436
WebsiteLearn more→

Life Division — Claims and Benefits Department

Phone1-800-733-2524
Toll-Free1-877-880-6367
Fax1-877-841-6706
Mailing Address

North American Company for Life and Health Insurance, Life Division, P.O. Box 5088, Sioux Falls, SD 57117 (overnight: One Sammons Plaza, Sioux Falls, SD 57193)

Annuity death claims
1-877-880-6367
WebsiteNotify online→
Verified Jul 2026

Estate planning articles

Learn how to protect your North American accounts and other assets with trusts, beneficiary designations, and estate planning documents.

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Estate planning articles

Learn how to protect your North American accounts and other assets with trusts, beneficiary designations, and estate planning documents.

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