How to name beneficiaries and fund a trust at Cetera

Covers 5 investment, and 6 retirement accounts — beneficiaries must be updated in-branch

Cetera

Subsidiary of Cetera Holdings (Aretec Group, Inc.); Genstar Capital closed an equity reinvestment in Cetera in December 2023

cetera.com
Cetera logo

Cetera Financial Group (account assistance by affiliated broker-dealer)

Mailing Address

Cetera Financial Group, 655 W. Broadway, 11th Floor, San Diego, CA 92101

Cetera Wealth Services (formerly Cetera Advisor Networks)
Cetera Advisors
Cetera Financial Specialists
Cetera Investment Services main line (St. Cloud, MN)

Cetera Trust Company, N.A.

Mailing Address

Cetera Trust Company, N.A., 655 W. Broadway, 11th Floor, San Diego, CA 92101

No central estates or death-claims department. Notification runs through the deceased client's Cetera-affiliated financial professional or the broker-dealer named on the statement; the custodian holding the assets settles the account. Cetera Trust Company handles accounts where it is the named trustee.

Mailing Address

Cetera Investment Services LLC, P.O. Box 283, St. Cloud, MN 56302-0283 (street: 400 First St. S., Suite 300, St. Cloud, MN 56301)

Cetera Wealth Services
Cetera Advisors
Cetera Financial Specialists
Cetera Trust Company, N.A. (trust accounts)
Verified Jul 2026

Estate planning for your Cetera investment accounts starts with understanding how each one transfers at death. Beneficiary designations and trust retitling both bypass probate, but the right approach depends on the account type, your tax situation, and how much control you want over distributions.

Cetera has 11 product types, and the estate transfer rules differ across them. Some support Transfer on Death (TOD) designations, some can be retitled into a trust, and others will require probate if nothing is set up. Each is covered below.

Cetera Brokerage AccountJoint Brokerage AccountCetera Advisory AccountCetera Trust Account529 College Savings Account
1
Schedule a meeting with your Cetera-affiliated financial professional (locate one at https://cetera.com/find-a-branch)
2
Bring government-issued photo ID; bring a Certificate of Trust if a trust will be the beneficiary
3
The advisor prints the correct custodian form (Pershing, NFS, Cetera Investment Services, or Schwab) for each account
4
Complete the form with beneficiary details:
  • Full legal name, date of birth, and SSN for each beneficiary
  • Relationship and allocation percentage
  • IRAs use the custodian's IRA beneficiary form, not the TOD form used for taxable accounts
5
Sign with the advisor present and leave the original with the advisor for submission

Required Documents

  • Trust name, date established, and tax ID (EIN or SSN)

Special Requirements

  • Advisor-mediated: Cetera provides no consumer-facing online beneficiary update and no beneficiary form of its own
  • The operative form belongs to the custodian, and Cetera advisory accounts sit at four different ones (Pershing, National Financial Services, Cetera Investment Services, Charles Schwab)
  • Every account change routes through your affiliated financial professional
  • A named beneficiary controls the account at death and overrides your will
  • A 529 account uses a successor owner designation rather than a TOD beneficiary
SimplyTrustSimplyTrust Editorial·

Sources

Data sourced from Cetera primary sources (18 pages reviewed). How we research.

Download these Cetera instructions

Download instructions for the whole estate

A printable PDF with the steps, required documents, and contact details — verified against Cetera primary sources. Bring it to the branch or keep it beside the phone.

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